This Privacy Policy outlines how Loaddy collects, uses, and protects any information you provide when using our website or mobile applications, including those for Customers and Driver Partners. This Policy serves as an electronic record between you and Loaddy under the Information Technology Act, 2000, and its accompanying rules.

Your privacy is important to Smartmove Logistics Solutions Private Limited (referred to as the “Company,” “we,” “Loaddy,” or “us”).

This Privacy Policy (“Policy”) explains our policies and procedures regarding the collection, use, disclosure, and protection of your information when you use our website at https://www.theloaddy.com/ or the Loaddy mobile applications, including the Loaddy Customer App and the Loaddy Driver Partner App (collectively, “Loaddy Apps”). It applies to all users, including customers and drivers.

The terms “you” and “your” refer to users of the Loaddy Apps. “Services” refers to any services provided by Loaddy, whether through the Loaddy Apps or otherwise. This Policy is part of, and should be read alongside, the applicable Terms of Service and Driver Partner Terms and Conditions for Loaddy users.

Loaddy is committed to protecting your privacy. Any information we request that can identify you when using our website will only be used following this privacy statement.

By using the Loaddy Apps and our Services, you agree to the collection, transfer, use, storage, disclosure, and sharing of your information as outlined in this Policy. If you disagree with this Policy, please refrain from using the Loaddy Apps.

Loaddy may update this Policy periodically by posting changes on this page. The current version of this Policy is effective from 01/09/2024. Please check this page periodically to ensure you are aware of any updates. —

Information We Collect

We may gather the following types of information:

**Personal Identification Information**: This includes your name and job title.

**Contact Details**: Such as your email address and phone number.

**Demographic Information**: Including your postcode, address, mobile number, login name, preferences, and interests.

**Usage Data**: When you use our services, we may collect information necessary to process your requests and facilitate future transactions. This can include your phone number, address, email, billing information, invoices, and other related details.

**Customer Feedback and Offers**: Information relevant to customer surveys and promotional offers.

**App Information**: Details regarding app installations, uninstallations, and information about other installed apps.

For those signing up as Driver Partners, we may also collect:

**Location Information**: For service provision purposes.

**Personal Identification Documents**: Including profile pictures, government-issued IDs, and other Know Your Customer (KYC) details.

**Vehicle Documentation**: Such as insurance papers, pollution certificates, registration certificates, driving licenses, and any other documents proving the vehicle’s fitness for service.

**Financial Information**: Including bank account details and utility bills.

**Communication Data**: Call and SMS details that may be shared with customers during service provision.

We also conduct background checks and identity verification for Driver Partners, which may include details such as driving history, criminal record (where legally permitted), and right to work status. This information may be collected by an authorized vendor on our behalf.

Additionally, if you enable certain features on our app as a Driver Partner, we may access other applications on your device to prevent fraud. For participation in referral programs, we may access your phone’s contact list with your consent, but we will not share these contacts with any third party.

You have the right to review the information you have provided to us. We will ensure that any personal or sensitive information that is found to be inaccurate or deficient is corrected or updated where possible.

We will not retain sensitive personal data or information for longer than necessary to fulfill the purposes for which it is legally permissible to use this information.

**USE OF INFORMATION**

We collect and use your information to better understand your needs and enhance our services. Specifically, we use your information for:

**Internal Record Keeping:** We maintain your information for internal records and operational purposes.

**Service Improvement:** We may utilize your data to improve our services and user experience on the platform.

**Service Usage:** To allow you to use our services and fulfill any contractual obligations between you and us.

**Transactions:** To facilitate transactions you initiate on the platform.

**Account Management:** To manage your account and preferences on our platform.

**Payment Processing:** To process payments for the services you utilize on the platform and provide additional related services.

**Customer Support:** To respond to your comments, reviews, and questions, providing better customer support.

**Communication:** To communicate important updates, notices, and changes to our services.

**Order Tracking:** To track and manage the status, processing, and delivery of services as applicable to you.

**Consent-Based Uses:** For any other purposes, with your explicit consent.

We may periodically send promotional communications, such as emails, SMS, and voice calls, regarding new products, special offers, or other information we believe you may find interesting. You may opt out of these communications according to applicable regulations by contacting us.

**SECURITY**

We are dedicated to ensuring the security of your information. We implement appropriate physical, electronic, and managerial safeguards in line with the Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011 (“IT RSP Rules”). We retain your information only as long as necessary for our services or as required by applicable laws. You are expected to keep your information and all other data obtained on the platform strictly confidential.

**DISCLOSURE**

We may disclose the following personally identifiable information to third-party services:

**Provided Information:** Such as your name, email, mobile number, and language preferences.

**Collected Information:** Including device details, location, and network carrier. We collect precise or approximate location data when the app is active, to enhance user experience, improve safety features, and prevent fraud. Location data is collected during a trip or delivery and linked to your account, even if you have not enabled location sharing.

This information may be shared with third-party service providers under contracts to:

– Personalize your experience on the platform.

– Conduct behavioral analytics.

– Collaborate with vendors, consultants, marketing partners, research firms, and other service providers or business partners, such as payment processors.

Additionally, we may share your information with academic partners for research purposes. If you are a driver partner, we may share your name, phone number, and profile picture (if applicable) with other users to facilitate the services.

We may also disclose this information to governmental or law enforcement agencies, or other entities assisting us, when legally required or in good faith to comply with legal obligations or to prevent illegal activities.

### PROHIBITED ACTIVITIES

In accordance with Rule 3(1)(b) of the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, you are prohibited from hosting, displaying, uploading, modifying, publishing, transmitting, storing, updating, or sharing any content that:

1. Belongs to someone else and to which you do not have the right to share.
2. Is defamatory, obscene, pornographic, paedophilic, invasive of another’s privacy (including bodily privacy), insulting or harassing on the basis of gender, libellous, racially or ethnically objectionable, related to or encouraging money laundering or gambling, or otherwise inconsistent with or contrary to the laws in force.
3. Is harmful to children.
4. Infringes any patent, trademark, copyright, or other proprietary rights.
5. Violates any law currently in force.
6. Deceives or misleads the recipient about the origin of the message or intentionally communicates false or misleading information that may be perceived as factual.
7. Impersonates another person.
8. Threatens the unity, integrity, defense, security, or sovereignty of India, friendly relations with foreign States, or public order, or incites the commission of any cognizable offense or obstructs the investigation of any offense or is insulting to other nations.
9. Contains software viruses or any other computer code, files, or programs designed to interrupt, destroy, or limit the functionality of any computer resource.
10. Is patently false and untrue and is written or published with the intent to mislead or harass a person, entity, or agency for financial gain or to cause harm to any individual.

Non-compliance with these rules, our policies, or the terms of service may result in the immediate termination of your access or usage rights to our platform or the removal of non-compliant information, or both, as applicable.

### WITHDRAWAL OR NON-PROVISION OF DATA

You have the option not to provide certain data or information. You may also withdraw your consent to the collection of data at any time by contacting us. However, please note that withdrawing consent may affect our ability to provide you with the services for which the data was required.

### HOW WE USE COOKIES

Cookies are small files that request permission to be placed on your computer’s hard drive. Once you agree, cookies help analyze web traffic or inform you when you visit a particular site. They enable web applications to tailor their operations to your needs, likes, and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyze data about webpage traffic and improve our website to better meet customer needs. We only use this information for statistical analysis, after which the data is removed from the system.

Overall, cookies help us provide you with a better website experience by enabling us to monitor which pages you find useful and which you do not. A cookie does not give us access to your computer or any information about you other than what you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. Declining cookies may prevent you from taking full advantage of the website.

### LINKS TO OTHER WEBSITES

Our website may contain links to other websites of interest. However, once you use these links to leave our site, please note that we do not have control over those other websites. We do not sell, share, rent, or trade the information we collect about you, except as disclosed in this Privacy Policy or at the time you provide your information. Therefore, we cannot be responsible for the protection and privacy of any information you provide while visiting such sites, and such sites are not governed by this privacy statement. We recommend exercising caution and reviewing the privacy statement applicable to the website in question and contacting the third party directly if necessary.

We will not disclose or share your personal information with third parties without your permission, except as required by law. We may use your personal information to send you promotional information about third parties which we think you may find interesting, if you have indicated that you wish to receive such communications.

You may request details of the personal information we hold about you under the Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011. If you would like a copy of the information held about you, please contact us.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible. We will promptly correct any information found to be incorrect.

**Contact Us**

If you have any questions about this privacy policy or wish to report a breach, please reach out to us using the contact information provided on our support page.

**Grievance Officer**

In accordance with the Information Technology Act, 2000, and its amendments, the contact details of our Grievance Officer are provided below. If you have any queries or concerns specifically about this privacy policy, please contact us directly at:

Legal Team,

Smartmove Logistics Solutions Private Limited

2/68 West Street,

Konur Post,

Namakkal. 637207

Email: loadlinkexchange@gmail.com

Availability: Monday to Friday (10 a.m. to 6 p.m.)

For questions or concerns regarding our services, please email us at loadlinkexchange@gmail.com.